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<title>bluealina</title>
<link>https://bluealina.com/</link>
<description>For D2C brands and fulfilment teams: warehouse layouts, packing-station flow and logistics choices that ship more orders with fewer errors.</description>
<language>en</language>
<item><title>Choosing a 3PL or courier partner in India: questions to ask</title><link>https://bluealina.com/articles/choose-3pl-or-courier-partner/</link><guid>https://bluealina.com/articles/choose-3pl-or-courier-partner/</guid><pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate><description>What to ask a 3PL or courier partner in India before you sign: pin-code coverage, COD money, RTO, weight disputes, SLAs, GST and how you exit.</description></item>
<item><title>Warehouse layout for a growing D2C brand: zones and slotting</title><link>https://bluealina.com/articles/d2c-warehouse-layout/</link><guid>https://bluealina.com/articles/d2c-warehouse-layout/</guid><pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate><description>Lay out a D2C warehouse for speed: the zones in the order goods move, U or straight flow, ABC slotting from your own order data, and when to change it.</description></item>
<item><title>Designing a fast packing station for D2C: layout, reach and flow</title><link>https://bluealina.com/articles/fast-packing-station-design/</link><guid>https://bluealina.com/articles/fast-packing-station-design/</guid><pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate><description>Lay out a D2C packing station so packers never walk mid-order: six zones, reach and height, one-way flow, refills, scanners and a way to time each order.</description></item>
<item><title>Packing KPIs to track every week: orders per hour, accuracy and more</title><link>https://bluealina.com/articles/packing-kpis-d2c/</link><guid>https://bluealina.com/articles/packing-kpis-d2c/</guid><pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate><description>Six packing KPIs for a D2C floor: orders per packer-hour, accuracy, damage, consumables per order, cut-off and backlog, with a one-page weekly board.</description></item>
<item><title>Pick, pack, dispatch: how to cut mis-shipments</title><link>https://bluealina.com/articles/reduce-mis-shipments/</link><guid>https://bluealina.com/articles/reduce-mis-shipments/</guid><pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate><description>Wrong size, short, swapped or never handed over: the checks at pick, pack and dispatch that stop mis-shipments, and a simple log that finds the cause.</description></item>
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